Open House Video Maker
Turn any listing into a professional open house promotion video. Drive more foot traffic, attract serious buyers, and make every open house a success — all in under 60 seconds.
Why video is the best way to promote an open house
An open house is only as successful as the number of qualified buyers who walk through the door. The traditional approach — a yard sign and an MLS listing — reaches people who are already searching in your area. But video lets you reach buyers who didn't even know they were interested yet. A well-produced listing video on Instagram Reels or TikTok can reach thousands of local viewers, many of whom will save the post, share it with friends, or add your open house to their weekend plans.
Video creates an emotional connection that photos alone cannot. When a potential buyer watches a 30-second walkthrough with smooth transitions and professional narration, they can picture themselves living in the home. That emotional hook is what turns a casual scroller into a motivated open house attendee. Agents who consistently promote open houses with video report higher attendance and more serious offers.
Before, during, and after: your open house video strategy
Before: build anticipation
Post your open house video 3 to 5 days before the event. Use your caption to include the date, time, and address. Pin the post to the top of your profile so anyone who visits your page sees it immediately. Run a countdown in your Stories leading up to the day, and reshare the video 24 hours before the open house as a final reminder.
During: capture the energy
While your Listing2 video handles the polished promotion, use your phone to capture quick behind-the-scenes Stories and live clips during the open house. Show the refreshments, the crowd, and the reactions. This social proof builds urgency for buyers who are on the fence about visiting — nobody wants to miss out on a home that other people clearly love.
After: follow up and repurpose
After the open house, repost the video with an updated caption highlighting the turnout. Phrases like "Amazing turnout at today's open house — still available!" create urgency for buyers who missed it. Send the video directly to leads who expressed interest but couldn't attend. The video continues working for you long after the open house ends.
How Listing2 helps you promote every open house
Creating a polished open house video used to require hiring a videographer, scheduling a shoot, waiting for edits, and hoping the final product was ready before the event. With Listing2, the entire process takes less than a minute.
- ✓Instant creation from your listing. Paste the listing URL and Listing2 pulls every photo, the price, specs, and address automatically. No manual uploads or data entry.
- ✓Professional AI voiceover. The generated narration highlights the property's best features, creating a polished walkthrough experience that makes buyers want to see the home in person.
- ✓Vertical format for every platform. The 9:16 MP4 export is ready for Instagram Reels, TikTok, YouTube Shorts, and Facebook Stories — every platform where local buyers spend their time.
- ✓Affordable at scale. If you host multiple open houses per week, you can create a video for each one without blowing your marketing budget. Videos start at just $2.58 each with credit packs.
Frequently asked questions
When should I post the open house video?
Post 3 to 5 days before the event for maximum reach, then reshare the video 24 hours before as a reminder. Posting during peak engagement hours — typically weekday evenings and weekend mornings — gives you the best results.
Can I mention the open house date and time in the video?
The video focuses on showcasing the property itself. Add the date, time, and any special details in your social media caption — this keeps the video evergreen if you want to reuse it later.
What if the open house is for a listing not on your listing?
Listing2 currently works with listing details. If your listing is on your listing, you're good to go. We're expanding to other platforms soon.
Ready to create your first listing video?
Paste any listing details and get a scroll-stopping video in under 60 seconds. No editing skills needed.
Create Your First Video Free →2 free videos on signup · No credit card required